China has overtaken New Zealand to become Australia’s largest inbound visitor market for the first time. The newly released Australian Bureau of Statistics data shows that 1.39 million Chinese visitors entered Australia in the year ending February 2018.
The education of international students is Australia’s third largest export, behind only iron ore and coal.
The first London to Perth direct flight has taken to the skies and Australia’s tourism officials are working to maximise the connection between Western Europe and Western Australia.
The minister for Tourism and Major Events said the new campaign will ensure Victoria continues to stay ahead of the curve.
The record run for Australian tourism rolls on with spending by international visitors reaching a new high of $41.3 billion.