Youth Travel Conference session preview with Junkee Media
How to reach youth when change is the only constant in the online world
Friday 8 April
11:50 – 12:30
Trying to reach young people is one of the hardest parts of marketing, especially when the market just keeps changing. Year on year new generational predictions and trends emerge and the world of online marketing can be a maze.
So, what’s the most successful channel of communication? How do you best reach, engage and maintain your Gen Y and Z customer? This session will explore 2016 online marketing trends and provide you with some practical takeaways that will support your marketing efforts. We will examine areas such as:
- Latest youth research and the power of content
- Facebook vs. Instagram
- How do you best reach millennials?
- How mobile and video streaming will evolve
Meet the speaker
Tim Duggan is the Publisher and Co-Founder of Junkee Media, one of Australia’s most innovative new media companies, reaching over 1.5 million young and engaged Australians every month.
Formerly known as the Sound Alliance, Junkee Media creates highly shareable content about the things that matter (and sometimes the things that don’t) and continually strives to add to the conversation, not just the noise.